Recognized as the top show in the sport, the Multisport & Fitness Expo is held in association with the Accenture Chicago Triathlon, the World's largest Triathlon with 9,500 registered for the Saturday and Sunday events. Mandatory for race participants, the Expo attracts some 17,000 visitors over the two days of the show, where exhibitors have the opportunity to sell or sample product, distribute literature, demonstrate equipment, host activities and more.